Oncology Nursing Society
Accelerating Clinical Excellence: A Unified Digital Platform for Oncology Nursing Care
capability
Accessibility
Content Migration
Drupal
UI/UX Design
Visual Design
Web Development
industry
Association
Healthcare
Oomph partnered with the Oncology Nursing Society (ONS) to unify three fragmented websites into a single, streamlined digital hub for the oncology nursing community. By redesigning content architecture, optimizing clinical tools, and implementing Algolia-powered search, we made essential resources easier to access. The new WCAG-compliant Drupal site enhances usability, supports institutional memberships, and ensures nurses can quickly find evidence-based care resources—anytime, anywhere.
THE CHALLENGE
The Challenge
Oncology nurses play a critical role in patient care, but navigating scattered, disconnected digital resources, research, and education made it harder for them to access the right information at the right time in the right place.
The Oncology Nursing Society (ONS), a professional organization with 200 chapters and over 35,000 members, maintained three separate websites for a variety of functions including clinical tools, research data, educational materials, and membership. The fragmented system made it difficult for:
- Nurses to quickly find information in fast-paced clinical settings.
- Healthcare institutions to manage memberships and resources for their staff.
- ONS administrators to maintain and update content efficiently.
ONS partnered with Oomph to unify these platforms into a single, intuitive digital hub, making essential oncology resources easier to find, use, and manage..
OUR APPROACH
Leveraging our deep expertise in healthcare content strategy and digital engineering, Oomph worked closely with ONS to streamline content, improve search functionality, and enhance the overall user experience.
Creating a Flexible, Scalable Content System
ONS had a vast library of interconnected clinical, educational, and research materials but lacked an effective way to organize them. We:
- Consolidated over 40 content types into just 23, ensuring a more structured, maintainable system.
- Built a flexible content model in Drupal that allows the ONS team to easily update and customize pages.
- Designed an intuitive content architecture that prioritizes clinical tools, continuing education, and membership resources.
Optimizing Interactive Oncology Tools
Two core resources—the Biomarker Database and Symptom Interventions tool—are essential to oncology nurses’ daily workflows. Oomph redesigned these tools to:
- Enhance filtering capabilities, enabling nurses to quickly access relevant biomarker and treatment information.
- Improve navigation and searchability, making evidence-based recommendations easier to find.
- Ensure mobile responsiveness, so nurses can access resources from any device, wherever they are.
Implementing Smarter Search for Faster Access
Nurses often rely on quick search queries to find patient care guidance. To enhance search accuracy and speed, Oomph replaced ONS’ legacy Solr search with Algolia’s instant search technology, delivering:
- Four custom search experiences, each tailored to different content types.
- Real-time, intent-based search results to match the needs of busy clinicians.
- Faster load times and improved accessibility across all search-enabled pages.
Aligning Design With the ONS Brand Evolution
ONS had recently completed a rebrand, but its digital presence hadn’t fully evolved to match. Oomph helped translate the new brand identity into a cohesive web experience by:
- Refining UI components to align with ONS’ refreshed visual identity.
- Experimenting with modern layout structures to create a clean, professional look.
- Ensuring accessibility compliance.
THE RESULTS
A Unified, High-Impact Digital Resource
The new ons.org is a centralized, efficient, and scalable platform that makes it easier for oncology nurses, institutions, and administrators to access and manage critical healthcare resources.
- One streamlined platform for nurses, institutions, and administrators.
- Optimized content structure that simplifies navigation and enhances usability.
- Advanced search functionality that delivers real-time, high-accuracy results.
- Scalable and flexible design that supports future content growth and evolving member needs.
For oncology nurses, this platform is more than just a website—it’s a trusted clinical resource that supports better patient care, continuing education, and professional growth.
Empowering Healthcare Organizations With Digital Solutions That Work
In healthcare, access to information can directly impact patient outcomes. If your digital platform is fragmented, slow, or difficult to maintain, let’s discuss.